Over
the last couple weeks I have written some simple ideas about being an
entrepreneur. The key word being “simple.”
A
lot of people (perhaps most) fall for the myth of the great idea.
Meaning, people think they could start a business if they could just
think of a great idea for a product or service.
Over
the next couple weeks I am going to debunk the myth of the great
idea. I am going to start, today, with a guest blog.
The other day I read a great blog post, by Robert Kiyosaki, and I figured I would pass it along. The remainder of this blog are the words of Mr. Kiyosaki:
The other day I read a great blog post, by Robert Kiyosaki, and I figured I would pass it along. The remainder of this blog are the words of Mr. Kiyosaki:
Moving
from thinking ideas to building a business
On
December 31, 1879, Thomas Edison did his first public demonstration
of the incandescent light bulb.
Today,
novel (and bright) ideas are often represented by a light bulb. But
the reality is that the light bulb wasn't Edison's idea. As Wikipedia
explains, “Many earlier inventors had previously devised
incandescent lamps, including Alessandro Volta's demonstration of a
glowing wire in 1800 and inventions by Henry Woodward and Matthew
Evans. Others who developed early and commercially impractical
incandescent electric lamps included Humphry Davy, James Bowman
Lindsay, Moses G. Farmer, William E. Sawyer, Jospeh Swan, Heinirch
Göbel.”
Many
of these early light bulbs weren't functional for commercial use.
Edison's genius was to discover the commercial application of the
light bulb for the masses-and to find a way to make the light bulb
commercially viable. When he revealed his light bulb for the first
time, he said, “We will make electricity so cheap that only rich
will burn candles.” That was his driving force, and the rest was
history
Do
you need a light bulb idea?
Today,
many want-to-be entrepreneurs fall into the trap of thinking they
need a new or novel idea, something the market has never seen. This
is false thinking that holds many people back.
Great
ideas do not need to be new or unique. They just have to be better.
Many of the most financially successful people are not necessarily
people who have creative ideas. Many of them often just copy other
people's ideas and turn the idea into millions or even billions of
dollars.
Getting
rich off others' ideas
For
example, fashion designers watch young kids to see what new fashions
they are wearing, and then they mass-produce those fashions.
Bill
Gates did not invent the operating system that made him one of the
richest men in the world. He simply bought the system from the
computer programmers who did invent it and then licensed their
product to IBM.
Amazon.com
simply took Sam Walton's idea for Walmart and put it on the Internet.
Jeff Bezos became rich much more quickly than Sam did.
In
other words, who says you need to have creative ideas to be rich?
Usually, only those who are still poor.
So,
what is the secret then for these entrepreneurs who take others good
ideas and make millions? What separates them from the people who had
the good ideas in the first place? Simply put, they understood how
business works.
Systems
make you rich
As
a young man, rich dad gave me insight into how to make any idea an
asset by applying the right framework. That framework is what I call
the B-I Triangle.
The
B-I Triangle is a system and a model for building a successful
business, and products or ideas are the smallest components of the
triangle. When the components of the triangle are strong and working
in harmony, nearly any idea or product can be successful.
So,
if you want to be a successful entrepreneur and have been chasing
down the fabled great idea, I encourage you to stop and instead start
focusing on learning all you can about the components of the B-I
Triangle. Then, you won't need your own light bulb, you'll just need
to see the opportunities others' great ideas present.