...I believe entrepreneurship can help heal trauma.
In current usage the word trauma means a psychological wound, and in the last post we discussed a form of trauma known as an attachment injury. Attachment injuries can easily cause a fear of abandonment, and abandonment is generally experienced as rejection. It is not coincidental that both attachment injuries and a fear of rejection are common in today's society, and as a general rule the former causes the latter.
See the connection to entrepreneurship?
As Peter Drucker said, a business exists for one reason; to create a customer. As such, a business has two entrepreneurial functions; innovation and sales. The innovation is the value you offer the market and sales creates the transaction. Whether we call it sales or marketing, what we are talking about is customer acquisition. Thus, as a general rule building a sustainably successful business will include large amounts of rejection.
Dr. David Burns is a psychology professor who wrote the best-selling book Feeling Good. And as it turns out, on August 26 he posted an episode of his podcast which discusses things like self-esteem. During the podcast, as an antidote to fear of rejection, his student Dr. Matthew May talks about how Burns explicitly instructed him to go out and collect rejections.
Whether you seek love or wealth, you should probably overcome your fear of rejection.
I can show you how, because a lot of times simply collecting rejections isn't enough.
Here is the clip...
